Airline Branding
Objective: Create a regional airline for Sedona, Arizona.
Solution: AirŁichíí, named for the Apache word for red, references the vibrant red tones of Sedona's rock formations, which were used as peaceful meeting places for native peoples of the Sedona area. The mark's flowing red and orange lines reflect the tone of Sedona's iconic red rocks, with the open and airy qualities of the mark lending to its function representing an airline.

AirŁichíí logo, featuring a mark inspired by the swirling layers of red rock formations found in Sedona.

Promotional Poster, 24 x 18 inches

Airplane Wrap Design

Airplane Wrap Design

Business Envelope, 9.5 x 4.25 inches

Business Letter, 8.5 x 11 inches

Boarding Pass & Envelope, 6 x 2.5 inches

Business Card, 2 x 3.5 inches

Luggage Tag, front & back, 4 x 2.5 inches
